Thousands of cannabis business leaders, industry professionals and enthusiasts in Toronto for another successful Lift&Co. Expo.
The festival-like event, hosted at the Metro Toronto Convention Centre May 12 to 15, opened with the Lift Cannabis Business Conference followed by the Lift&Co. Expo. Throughout the event, leading-edge content and exhibitors from across North America showcased the information and innovations that will power the future of the cannabis industry.
Produced by MCI Events, and hosting events since 2016, Lift&Co. Expo is the original large-scale cannabis trade show in Canada, serving the cannabis community as both a meeting place and a destination for discovery.
“We are continually inspired by Lift&Co. Expo, but this year was especially significant,” says Shawn Pierce, president of MCI Events. “As the cannabis landscape defines its ‘new normal’ in the pandemic era, we’re proud to cultivate a welcoming space for creating connections and reinvigorating the industry.”
Lift&Co. Expo by the Numbers:
- 9,700+ participant admissions, representing the Americas, Europe & Asia
- 140+ exhibitors
- 130+ speakers
- 40 industry & media partners
The Lift Cannabis Business Conference kicked off the event with a packed house and sessions that included Next Gen Cannabis Innovations, New Big Product Categories and Cannabis Market Trends & Predictions.
Additional forward-thinking sessions on the Industry Stage throughout the three-day expo explored both the cannabis and psychedelics sectors, with topics including Athletes & Cannabis, New Psychedelics Data and The Future of Edibles.
Speakers included Niel Marotta, president and CEO of Indiva; Elias Theodorou, MMA fighter and ambassador for Athletes for CARE; Tamara Lilien, head of education at CannSell Ontario; Antuanette Gomez, CEO of Peak Pharm Labs; and George Smitherman, CEO of the Cannabis Council of Canada.
Adding to the festival-like atmosphere was live music to open the show and a live DJ throughout, interactive booths, hourly prize giveaways and 420 receptions.
“The team at Lift&Co. Expo has been fantastic with helping us put our booth together and providing us great channels for getting our message out there,” says Calvin Ho, co-founder and COO of Greenline POS, which has been an exhibitor at Lift&Co Expo since 2018.
The fun carried through to the official Lift&Co. Expo After Party, featuring Weedmaps, which packed Steam Whistle Brewing with a celebration to remember set against the Toronto skyline.
“Lift&Co. Expo is the time to create and nurture meaningful relationships, and reconnect with friends in the Canadian cannabis industry,” says Andrew Nunez-Alvarez, founder of The Trap Market. “The event never fails to generate a sense of community that brings like-minded, passionate professionals together under one roof.”
Planning is already underway for two events next year:
- Lift&Co. Expo Vancouver – Jan. 12 to 14
- Lift&Co. Expo Toronto – June 1 to 4
Learn more at liftexpo.ca
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